Home » Eye for Winners, An: How I Built One of Americas Great Businesses--And So Can You by Lillian Vernon
Eye for Winners, An: How I Built One of Americas Great Businesses--And So Can You Lillian Vernon

Eye for Winners, An: How I Built One of Americas Great Businesses--And So Can You

Lillian Vernon

Published
ISBN : 9780887308796
Paperback
240 pages
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 About the Book 

In 1951, with $2,000 of wedding-gift money, Lillian Hochberg founded a mail-order business. Today, the Lillian Vernon Corporation ships more than $200 million worth of goods to a lifetime customer base of 18.6 million people. This successful book isMoreIn 1951, with $2,000 of wedding-gift money, Lillian Hochberg founded a mail-order business. Today, the Lillian Vernon Corporation ships more than $200 million worth of goods to a lifetime customer base of 18.6 million people. This successful book is the first of its kind to tell the inside story of the mail-order catalog business and the secrets to its success. An Eye for Winners is also the highly personal story of Lillian Vernons familys flight from Nazi Germany- her immigrant childhood- and her loves, marriages and children. Imbued with the same dynamism that has made Vernon one of this countrys most-sought-after speakers, this inspirational and insightful book stands as a testament to the truth behind the American dream.